JoJo Siwa has taken teen entertainment by storm as a child entrepreneur. Jojo Siwa net worth is approximately $20 million in wealth, and also how she has invested it.
When you think about the youngest multimillionaires in the entertainment industry, Joelle Joanie “JoJo” Siwa is a name worth mentioning. This multi-talented schoolgirl has $20 million worth of talent if the boundaries between entertainment spheres were ever to be dissolved within one person. Only one can do it all: a singer, dancer, actress, YouTuber, and many more.
This article will examine JoJo Siwa’s net worth and how she makes money, focusing on her YouTube channel and other social media platforms. Let’s start our topic with a quick overview of the Jojo profile summary!
Her Profile Summary
| Jojo Siwa Net Worth | $20 million |
| Born | May 19, 2003 |
| Nationality | American born in Omaha, Nebraska |
| Become a Millionaire at | 15 |
| Occupations | Singer, dancer, actress, and YouTuber |
| Source of Wealth | Music, YouTube, Dance Moms, and JoJo Bows |
| Asset Classes | Real estate, merch, books, and cars |
Early Life
Joelle’s biography and all the specifics of her rise to fame include competing points. She is a native of Omaha, Nebraska. Jojo was raised by her parents, Tom and Jessalynn Siwa. It was only natural that Jo Jo started dancing as a child with her mother. Her mother is a professional dance teacher.
Young JoJo’s life was warmed by the stage presence of dance performances and tapes filled with rigorous warm-up sessions. A vibrant dance-loving girl made her way to the screens in the series Dance Moms and movies such as Abby’s Ultimate Dance Competition.
JoJo kept her professional career while excelling in her studies by engaging in online school. Moreover, she has been able to embrace her differences and officially came out as a member of the LGBTQ+ community in 2021. Siwa has been dating Kylie Prew, which adds even more to the relationship dynamics since Siwa already has connections with numerous other stars.
JoJo Siwa Career
Early Dancing Career
Siwa took her significant first step into the entertainment spectrum at nine. She participated in the second season of Abby’s Ultimate Dance competition. This earned her a spot as the youngest participant among many contestants. She made it to the fifth position in week 9. In pursuing finishing on an even stronger note, Siwa was eliminated from the show.
Later, she participated and became relatively popular in ‘Dance Moms, resulting from an audition for Miller’s ALDC Dance competition team in 2014. The show established Siwa and her mother, Jessalyn, when they became regulars. As her mother, Siwa had not made an appearance in this season of the show.
Beginning of Her Music Career
Siwa released Boomerang in May 2015, along with I Can Make You Dance. The first song, Boomerang, is about teen bullying. This song’s music video has more than 1 billion views.
Two years after releasing the first singles, Siwa signed a contract with Nickelodeon and made her film debut. The actress began her film career in the movie Blurt! Alongside Jace Norman, she began to expand her horizons in the entertainment industry.
Currently, Siwa’s music is enjoyed by over a million of her fans through her Spotify pages. For Siwa’s new Spotify profile, she seems to have a minimum of 25 million streams. It includes the new streams she is accumulating from these pages. Estimating how much approximately ten streams would make on Spotify, Siwa gets about $0.04. This suggests Siwa earns $100,000 in revenues alone. Another profile that fits her elementary-friendly audience on the channel is Siwa JoJo (Kids). She’s accumulated over 155 million streams and nearly half a million followers, translating into approximately $620,000.
Source of Income: JoJo Siwa Net Worth
JoJo Siwa’s career began on the talent show Abby’s Ultimate Dance Competition. And here she placed fifth. Thanks to her success, she was cast in Dance Moms and featured on the show for two seasons. She became famous through these appearances and later created a YouTube channel in 2015. These factors contribute to the jojo siwa net worth. Below is detailed information about her source of income:
YouTube
JoJo Siwa has over 12.3 million subscribers on YouTube. She has since rebranded her channel, XOMG Pop. Additionally, it promotes the pop group she manages, XOMG. Jojo is also involved in vlogging and posts music and dance videos, which amount to over 3 billion views on her channel.
The average monthly revenue earning is between $2,000 and $32,100. It makes her yearly revenue between $24,100 and $384,800. Interestingly, her Jojo Siwa YouTube channel has only about 417k subscribers. The channel’s earnings range from $38,500 to $615,300 per year and contribute significantly to Jojo Siwa’s net worth.
TikTok
45.8 million people admire her. Most of her videos are about dancing or singing. She earns approximately $1,300 a video. Moreover, Jojo has uploaded 1616 videos and accumulated roughly $2.1 million over all the videos. A significant number of viewers makes her suitable for sponsorship.
Products and promotions
Siwa disclosed a collaboration with a fashion accessories and jewellery company, Claire’s. The partnership was to make hair bows, which she used to wear. That product conquered pupils in the United Kingdom. According to Forbes, 80 million of them have been sold around the globe. Forbes claims the cost for hair bows is between five and sixteen dollars. It gives a rough estimate of $400 million in total revenue. Lord knows how much Claire’s Company paid her in that deal, so her revenue from the bows remains unknown.
As per the deal between Siwa and Claire, she also supplied a line of cosmetic kits. However, in 2019, there was an announcement from the US Food and Drug Administration stating that the products contained high asbestos levels. It compelled Claire to withdraw those products from the market. The agreement also featured Siwa and J.C. Penny, where the two collaborated to produce a line of bedroom decor, dolls in her likeness, and related accessories and books for young children.
Events/ Tours
In November 2018, D.R.E.A.M. The tour was introduced as her opening tour. It commenced in May 2019 and extended through March 2022, with several performances being cancelled owing to the COVID-19 pandemic. The tour was carried out across several states in America, Canada, Australia, England, Scotland, Wales, and Ireland.
As for Hershey Entertainment, out of the 96 tours she prepared, 80 were sold out. She was able to make a staggering revenue of $27 million. Here, she was allocated 20% of her earnings from Nickelodeon. She can also be hired in other capacities, including corporate events, private appearances, or other performances wherein her charge is the base fee of $200,000.
TV/Fim
Because of her immense fan base, she has gained access to some TV shows and films. She has participated in multiple competitions and shows like Abby’s Ultimate Dance Competition, Dance Moms, and Celebrity Family Feuds, among other appearances as herself. She has also featured in 2 films, Blurt! and The J Team, and voiced the characters of Jay and Kira in Angry Birds 2.
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How is Jojo Siwa’s Net Worth Invested?
Real Estate Investments:
- JoJo Siwa has a lavish residence built in Tarzana, California. It is touted with distinct features and color patterns unique to her taste.
- The real estate properties are an essential aspect of her assets, making her house a good site for shooting her videos.
Entertainment Ventures:
- JoJo plows a lot of her resources into her brand by promoting her music, tours, and other productions to help her reach a niche market.
- Producing content or engaging in collaborations on YouTube are tactically sound options to increase her fan base and get money.
Merchandise Line:
- JoJo Siwa’s signature goods, which constitute bows, clothing, and accessories, are solid profit makers for her business.
- Due to her agreements with top-selling stores such as Walmart and Target, her merchandise line boosts her income by a large degree.
Equity in Brands and Partnerships
- Using her name and popularity, JoJo expands her portfolio by obtaining equity in brands she works with.
- Such partnerships are strategically selected based on the brand image of the singer, which is to be children’s oriented products and family brands in general.
Music and Content Production:
- She also uses some of her money in her image by making music and albums that help her brand draw attention when released.
- On the other hand, she uses the proceeds back in the business to make high-quality YouTube and other videos so that her audience is.
Final Thoughts
It is no secret that JoJo Siwa’s creative work with incredible twists has earned her millions of fans across the globe. She is still in her twenties and has gained fame and cream at a young age. Jojo Siwa’s net worth will only increase year after year.
JoJo Siwa’s multifaceted career has brought her money, fame, and opportunities. It is fair to say these attributes have made Ms. Siwa the successful and well-occurring internet persona she is today. This is also reflected in the accomplishments she has been receiving and the positive feedback she has also had, flourishing business in the palm of her hand.
